The weekend is a great time to catch up on some long form items that we passed up on during the week. Thanks for checking in.

Investing

The seven deadly sins of investing.  (WSJ)

Why some investors are so reluctant to index.  (Monevator)

A dozen things learned about investing from John Maynard Keynes.  (25iq)

How the idea of maximizing shareholder value changed IBM ($IBM) and America along the way.  (WashingtonPost)

Profiles

A Q&A with John Bogle who thinks Vanguard is not “great firm.”  (Morningstar)

Six lessons from the life of Muriel Siebert.  (Businessweek)

A look at the life of Jack Dreyfus, “an American original.”  (Crossing Wall Street)

Companies

Meet Ted Sarandos the man behind Netflix’s ($NLFX) push into original content.  (LATimes)

Marissa Mayer, an unauthorized biography.  (Business Insider)

What next for Lululemon ($LULU)?  (Fortune)

The richest man in Brazil controls big chunks of the US economy.  (Businessweek)

Health

On the health dangers of loneliness.  (Slate)

How decriminalizing weed could save lives.  (Priceonomics)

Food

Don’t rinse your chicken before cooking it.  (Slate)

How Goya brought ethnic food to white America.  (Washington Post)

Big Yogurt is fighting back against Chobani.  (Economist)

Education

Is it time to ditch the third year of law school?  (WSJ)

On the value of a master’s degree in statistics.  (Flowing Data)

Can an American make Oxford’s Saïd Business School an MBA player?  (Fortune)

The NFL

The NFL won the concussion lawsuit.  (SI, New Yorker)

And much needed research on concussions will not be done.  (Slate)

What does this say to the other levels of football?  (NYTimes)

Sports

Want to know who runs college football? Look to Bristol, Connecticut.  (NYTimes, part 2, part 3)

Did Bobby Riggs throw the “Battle of the Sexes” to pay off a gambling debt?  (ESPN)

Books

An interview with Michael Mauboussin author of The Success Equation: Untangling Skill and Luck in Business, Sports, and Investing.  (Farnam Street)

J.K. Rowling’s The Cuckoo’s Calling shows how difficult it is for most novelists to succeed.  (NYTimes)

20 books every financial advisor should read including  7Twelve: A Diversified Investment Portfolio With a Plan by Craig L. Israelsen.  (Financial Planning)

Are we hardwired for giving? An excerpt from What Makes a Hero? The Surprising Science of Selflessness by Elizabeth Svoboda. (WSJ)

Earlier on Abnormal Returns

What you may have missed in our Friday linkfest.  (Abnormal Returns)

Mixed media

It’s time for TBTF banks to grow up.  (Tim Harford)

On the decline of the suburban mall.  (Atlantic Cities)

Should you go see your favorite band on tour if they reunite?  (Slate)

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