July, like June, saw a bunch of books go on sale for the Kindle including: Homo Deus: A Brief History of Tomorrow by Yuval Noah Harari, Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are by Seth Stephens-Davidowitz and Wait, What?: And Life’s Other Essential Questions by James Ryan. On the product front, readers bought a bunch of Echo Dots and took advantage of special deals for Amazon Music Unlimited.

For more book ideas you can check out our latest post compiling our many book links as well as last month’s best-sellers list. We present sales two ways: the first is by unit sales and the second is by revenue which can be notably different. Here are the books (combined print, Kindle* and Audible.com) that Abnormal Returns readers purchased at Amazon during July 2017:

The Top 10 (by Unit Sales)

  1. Homo Deus: A Brief History of Tomorrow by Yuval Noah Harari
  2. Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are by Seth Stephens-Davidowitz
  3. Wait, What?: And Life’s Other Essential Questions by James Ryan
  4. Startup Opportunities: Know When to Quit Your Day Job by Sean Wise and Brad Feld
  5. Zen and the Art of Motorcycle Maintenance: An Inquiry Into Values by Robert Pirsig
  6. The Spider Network: The Wild Story of a Math Genius, a Gang of Backstabbing Bankers, and One of the Greatest Scams in Financial History by David Enrich
  7. The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers by Ben Horowitz
  8. Barking Up the Wrong Tree: The Surprising Science Behind Why Everything You Know About Success Is (Mostly) Wrong by Eric Barker
  9. Wiser: Getting Beyond Groupthink to Make Groups Smarter by Cass Sunstein and Reid Hastie
  10. Trading Salvos: A Kate Adams Novel by Holly Bell

The Top 10 (by Revenue)

  1. Homo Deus: A Brief History of Tomorrow by Yuval Noah Harari
  2. Barking Up the Wrong Tree: The Surprising Science Behind Why Everything You Know About Success Is (Mostly) Wrong by Eric Barker
  3. The Wisdom of Finance: Discovering Humanity in the World of Risk and Return by Mihir Desai
  4. Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are by Seth Stephens-Davidowitz
  5. Learn Better: Mastering the Skills for Success in Life, Business, and School, or, How to Become an Expert in Just About Anything by Ulrich Boser
  6. A History of the United States in Five Crashes: Stock Market Meltdowns That Defined a Nation by Scott Nations
  7. Wait, What?: And Life’s Other Essential Questions by James Ryan
  8. The Spider Network: The Wild Story of a Math Genius, a Gang of Backstabbing Bankers, and One of the Greatest Scams in Financial History by David Enrich
  9. The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life by Mark Manson
  10. Smart Baseball: The Story Behind the Old Stats That Are Ruining the Game, the New Ones That Are Running It, and the Right Way to Think About Baseball by Keith Law

Thanks again to everyone who purchased a copy of my book or any other book (or item) during the month. Mid-month look for our monthly post summing up all of our book-related links as well.